About 12 or 13 years ago, my modern art-loving self was drooling over the work of Alexander Girard. Girards reputation soared in 1959, when his zestful interior design of the La Fonda del Sol restaurant in New York electrified the public. 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He amassed over 100,000 pieces of art which he later gave to theMuseum of International Folk ArtinSanta Fe, New Mexico. The Panagra Feather Logo on the tail was replaced with a large Alexander Girard BI Logo in Black. In 1965, Alexander Girard was hired with Emilio Pucci to redesign every aspect of Braniff International Airways. For additional information, see the Global Shipping Program, This amount includes applicable customs duties, taxes, brokerage and other fees. Be the first to know about DWR special offers, new product launches, and Studio events. And you can also follow us on Facebook, Instagram and Twitter. 2023 Braniff Boutique The two companies continue to have a friendly relationship and together with the descendants of Charles and Ray Eames, George Nelson and Alexander Girard keep the spirit of these great designers alive. Alexander Girard (May 24, 1907 - December 31, 1993), affectionately known as Sandro, was an architect, interior designer, furniture designer, industrial designer, and a textile designer. Braniff had recently been bought by Troy Post, who worked in insurance. JPY8,115 Converse x Braniff Alexander Girard The problem, as I saw it, was to destroy the monotony, Girard is quoted as saying in Alexander Girard, written by Todd Oldham and Kiera Coffee. In a book that became to be known as 'The People of the Abyss' London described the time when he lived in the Whitechapel district sleeping in workhouses, so-called doss-houses and even on the streets. Photography courtesy of Braniff Airways Foundation, Copyright. . Architect Alexander Girard, long a designer of Op-type fabrics and interiors, has extended the vision to Braniff with a wild hot jazz of multicolored, variegated, piebald, warm, cool, solid, checked, striped, patterned posters, upholsteries, wall, and window coverings, graphics and then some. | Powered by Shopify. This was all to change spectacularly in 1965 with the bold vision of the company's new president, Harding Lawrence. - Douglas Percy Bliss on his friend Eric Ravilious from their time at the Royal College of Art Eric Ravilious loved. Ive played a lot of evil, ball-breaking women. Braniff Mach 2.0. A Modern Master of Color and Pattern . Alexander Girard For Braniff International. 727 Braniff Place. Braniff Style. . And, if youre honest, youll just drag up from the depths all the times youve hated or felt passionately about something and play it. Girard's clients also included companies like Braniff International Airways and John Deere for which he created fresh new corporate brand identities, which, in the case of . Buying for your business or workplace? Alexander Girard (1907-1993) fue uno de los diseadores y artistas ms influyentes del siglo XX en el mbito del textil y el diseo de interiores. The city is known to some as "The City of Roses" because of a 9-mile (14 km) stretch of highway that was once lined with dozens of rose bushes. He came on to my radar because of his collaboration with Braniff International Airways, which I absolutely love but sadly doesn't exist anymore.As far as modern design goes, I was still trying to keep up with the Eameses, and Girard was a breath of fresh air for me. To help with this, he hired the New York advertising think tank of Jack Tinker and Partners, employer of Mary Wells, who had made a name for herself on Madison Avenue. BCPL Archives", "Vitra Design Museum present Alexander Girard. There are two certitudes commonly assigned to midcentury designer Alexander Girard: He was the least well-known of the great designers at Herman Miller in the 1950s and 1960s, and he was the greatest colorist and textile designer of modern time. Photography courtesy of Braniff Airways Foundation , whose boutique may be found here. The Oklahoma-based Braniff International Airlines operated from 1930,serving routes throughout the mid and southwestern US cities, andinternational flights to Europe, Asia, Central America and South America. It had been open to the potential of design to transform an experience and an industryopen to what Alexander Girard described as uncovering the latent fantasy and magic in [a project] and convincing [the] client to join the process, which they very much did. Girard's colors and themes spread throughout the company -- from the airplanes themselves, to ticket counters and waiting areas, to bar soaps and paper cups. For over two decades the companies successfully collaborated to establish a market for good design, and further the designs of Eames, Nelson, and Girard in Europe. The agency had already earned a reputation for its innovative approach; in its work for Braniff Airways, Jack Tinker & Partners not only created a new identity for the airline but shifted the approach to identity design within aviation as well. Pucci For Braniff International. Architect Alexander Girard, long a designer of Op-type fabrics and interiors, has extended the vision to Braniff with a wild hot jazz of multicolored, variegated, piebald, warm, cool, solid, checked, striped, patterned posters, upholsteries, wall, and window coverings, graphics and then some. Wells, Lawrence, and Braniff were chasingand enjoyingthe sweet smell of success. Folk art played a pivotal role in Girards art inspiration and eventually collection. your heart to them and you will unite the peoples of the world., Entre los hombres, infinitas son las expresiones de la belleza y del amor; al abrirse You can also support us by signing up to our Mailing List. Girard designed an amazing palette of bright and vibrant colours that were painted on Braniffs jet aircraft along with corresponding interiors with bright and colourful seat fabrics. In 1968, Girarddesigned a set of playing cards. Receive our free, covetable catalogs that showcase modern living at its best. 2023 Design Within Reach. In 1956, Vitra became Herman Millers licensee for continental Europe. The new look, and particularly the in-flight experience, blurred the lines between empowerment and objectification, and was emblematic of a broader shift in culture and attitude, with Madison Avenues ad agencies seen as modern pioneers of this mindset. Maharam is proud to supportAlexander Girard: A Designer's Universethe first majorretrospective of Girards work organized in partnership with the Vitra Design Museum, on view at the Museum of International Folk Art in Santa Fe from 5.5-10.27. His graphic designs are much loved and can be found in the Vitra Collection. Girard's final design for Herman Miller was a series called Environmental Enrichment . - Alexander Rodchenko, 1921, Should Girards playing cards be used on a flight today, it is very likely that some will choose to admire the art on the cards as well as playing their favourite card games, such as poker and black jack which can also be done on, played a pivotal role in Girards art inspiration and eventually collection. . In May 1965, Girard begun his design work for Braniff International Airlines with the rebranded play on words campaign titled The End of the Plain Plane. Along with Ronnie himself and his, "It is time for art to flow into the organisation of life." Photo: Braniff Airways Foundation, Inc., Copyright All Rights Reserved, Braniff International Hotels, Inc., Timeline, Braniff International Airlines, Inc. Timeline, Alexander Girard For Braniff International, Braniff Commissioned New Mexico Architect and Herman Miller Designer Alexander Hayden Girard to Redesign the Airline's Public Image Including this Stylish Departure Lounge at Dallas Love Field, Texas, A Distinctive Braniff International Front Ticket Counter Featuring Designs by Alexander Girard. Photo: Braniff Airways Foundation, Inc., Copyright All Rights Reserved, Braniff International Hotels, Inc., Timeline, Braniff International Airlines, Inc. Timeline, Braniff International Boeing 727-227 Advanced in 1978 Harper and George/Cars and Concepts/Halston Chocolate Brown Ultra Color Scheme at DFW Airport, Alexander Girard's Colorful World of Braniff International, Braniff International Cigarettes with Bluebird of Happiness Logo Designed by Alexander Girard, DC-8-62 Intercontinental Jet and Boeing 747-127 N601BN at Dallas Love Field, Braniff International and Trans Texas Postcard Mailer, Braniff Airways Lockheed L-188 Jet-Powered Electra, Alexander Girard 1965 BI Logo and Fastcheck Ticket, Alexander Girard For Braniff International. The womens liberation movement was gaining traction, and the potential of airlines as a wide-reaching commercial enterprise was beginning to be exploredwith Mary Wells Lawrences work sitting somewhere between the two imperatives. I'm thinking of you" - Pablo Iglesias Maurer, At the end of October 1959 in the basement of 39 Gerrard Street - an unexceptional and damp space that was once a sort of rest room for taxi drivers and an occasional tea bar - Ronnie Scott opened his first jazz club. In 1965, Alexander Girard was hired with Emilio Pucci to redesign every aspect of Braniff International Airways. This amount is subject to change until you make payment. The positive impact of the Air Strip for the feminist cause is debatable, but at the time it struck a chord (not to mention made Braniff the go-to airline during the Sinatra Come Fly with Me era), and Mary Wells Lawrence went on to become the first female CEO of a company listed on the New York Stock Exchange, as founding president of ad agency Wells, Rich, Greene. Subscribe Today; . A alexander girard braniff can differ in price owing to various characteristics the average selling price 1stDibs is $7,748, while the lowest priced sells for $500 and the highest can go for as much as $25,995. The exhibition he curated for the Detroit Institute of Arts in 1949For Modern Livingcelebrated postwar modernism. Alexander Girard. . Upholstery in contrasting light brown tones. Girards work also influenced other airlines, including Continentals commission of Saul Bass, who redesigned its logo in 1973. Looking to buy for your home? Girard moved the airline away from its traditional color palette and toward bold hues like turquoise, orange, yellow, and blue. A Designer's Universe smow Blog English", "Alexander Girard, "the color-fool" - Graphine", Alexandar Girard's works in Columbus, Indiana, https://en.wikipedia.org/w/index.php?title=Alexander_Girard&oldid=1139557987, American expatriates in the United Kingdom, Short description is different from Wikidata, Creative Commons Attribution-ShareAlike License 3.0, Royal Institute of British Architects, Royal School of Architecture in Rome, Architecture, textile design, interior design, Radio cabinets, interiors for Detrola Corporation (1943), Exhibition design, "Design for Modern Use, Made in U.S.A." Museum of Modern Art (1950), Rieveschi residence, Grosse Pointe, Michigan (1951), Exhibition design, "Good Design" Home Furnishings Exhibition, Museum of Modern Art (1954), Exhibition design, "Textiles and Ornamental Arts of India" Museum of Modern Art (1954), "Day of the Dead" documentary film, collaboration with Charles Eames (1956), Nativity Exhibition, sponsored by Hallmark Cards, Atkins Museum, Kansas City, Missouri, Penthouse apartment for Hallmark Cards, Hallmark Building, Kansas City (1962), Gregory residence, Wayzata, Minnesota (1963, with architect I.W. If you reside in an EU member state besides UK, import VAT on this purchase is not recoverable. Girard developed a friendship with Charles Eames in the 1940s when the two men realized they had coincidently designed almost identical modern radio cabinets and were both experimenting with plywood chairs. Mrs. Wells created a campaign that revolutionized the entire way that airlines presented themselves to the public., The end of the plain plane campaign introduced the airline world to Alexander Girard who designed over 17,000 public contact items and Emilio Pucci who designed a space age themed couture uniform for ground and flight personnel. Global shipping available. . This rare chair belongs to the Braniff airline furnishings, produced by Herman Miller and available for private customers in 1967 only. He designed the entire experience for the restaurantinterior, graphics, place settings, staff uniforms. At Herman Miller, Girard had the freedom to express himself. The Air Strip was the brainchild of Mary Wells, and Pucci designed a multilayered outfit of a coat and space helmet (or Rain Dome), a jacket and wraparound skirt, a dress, and a jumper/culotte two-piece, which would all be worn together, a layer being removed at each key in-flight interval. The chair is in good condition, the upholstery is soft, the vinyl shows two small damages. The cooperation was accompanied by a warm personal relationship between the De Pree family of Herman Miller and the Fehlbaum family of Vitra. His passion for what he called toys led him around the globe, amassing a collection of roughly 106,000 pieces. Browse our online store to support all of your work and home needs. New vibrant color schemes were added during the 1970s and Halston designed an amazing line of easy to wear-and-care ground and flight personnel uniforms. googletag.cmd.push(function() { googletag.display('Unit4'); }); Should Girards playing cards be used on a flight today, it is very likely that some will choose to admire the art on the cards as well as playing their favourite card games, such as poker and black jack which can also be done on allascasino.com. Robertson Aircraft Corporation was a post-World War I American aviation service company based at the Lambert-St. Louis Flying Field near St. Louis, Missouri, that flew passengers and U.S. Air Mail, gave flying lessons, and performed exhibition flights.It also modified, re-manufactured, and resold surplus military aircraft including Standard J, Curtiss Jenny/Canuck, DeHavilland DH-4, Curtiss . Girards work with Herman Miller continued until 1973 and included spicing up the Action Office system with a series of decorative panel fabrics. 727 Braniff Place. We don't want to rely on ads to bring you the best of visual culture. In 1967, Herman Miller introduced a line of seating by Girard, based on his work for Braniff. Yes I have a dark side, doesnt everyone? Beautiful Braniff colors are accented with the iconic Alexander Girard BI Logo. Youre viewing our company website where you can explore our latest workplace insights, get inspiration for your projects, download 3D models, and learn about our rich history. Flying on Braniff was stylish and exciting and the rest of the industry followed., Beautifully striped cashmere by Antonia Zander. Braniff Luxury. Refine by Category: Miscellaneous Accessories, Refine by In Stock: In Stock and Ready to Ship, Girard Environmental Enrichment Panel - Black & White, Girard Environmental Enrichment Panel - Eyes, Girard Environmental Enrichment Panel - Four Leaf Clover, Girard Environmental Enrichment Panel - Knot, Girard Environmental Enrichment Panel - Love Heart, Girard Environmental Enrichment Panel - Stars, Girard Environmental Enrichment Panel - Hand & Dove, SEMIANNUAL SALE: SAVE 15% + 5% WITH CODE: EXTRA5. Inspired by folk art, typography, and vivid color, Alexander Girard was a design polymath whose signature aesthetic touched every project he undertook. 747 Braniff Place. Colburn), Indian government commissioned Girard and Eames to design the Memorial Exhibition for Nehru, Delhi, India (1965), "El Encanto de un Pueblo (The Magic of a People): International Exhibit for Hemisfair, San Antonio, Texas (1968), Fabric Competition, Museum of Modern Art, New York, 1946, St. Louis Memorial Competition, Winning Team Member, 1948, Trail Blazer Award, Home Fashion League of New York, 1952, Silver Medal, Architectural League of New York, 1962, Elise de Wolfe Award, New York Chapter of American Institute of Interior Designers, 1966, Governors Award, Outstanding Contribution to Fine Arts in New Mexico, 1981, Designers West/Ray Bradbury Creativity Award, 1987, Vitra Design Museum, Weilam Rhein, Germany 11 Mar 2016- 22 Jan 2017, Cranbrook Art Museum, Bloomfield Hills, Michigan, USA Jan 17 2017- Oct 08 2017, Hangaram Design Museum, Bloom field Hills, Seoul, South Korea, Dec 2017- Mar 2018, Museum of Internationala Folk Art, Santa Fe, New Mexico, USA May 5, 2019- Oct 27 2019, Palm Springs Art Museum, Palm Springs, California, USA Nov 23 2019- Mar 01 2020, Franz Mayer Museum, Mexico City Jun 17 2020- October 11, 2020, This page was last edited on 15 February 2023, at 18:49. Sign up for our mailing list to receive new product alerts, special offers, and coupon codes. [2] Early life [ edit] He was born in New York City to an American mother from Boston and a French-Italian father. a ellas los ojos, los odos y los corazones seunirn los pueblos del mundo.. In 1965 Girard was commissioned with a complete redesign for Braniff Airlines, from chairs to settees, from wall hangings to blankets, from flight bags to whole planes. the legendary restaurant La Fonda del Sol in the Time & Life building in NYC. Designed by Alexander Girard Girard Throw A dream blanket Girard Throw In the mid-1960s, Alexander Girard designed this richly hued throw blanket as part of an astounding 17,543-item brand identity system - from logo to lounge furniture to bag tags - for Braniff International Airways. Although seemingly contradictory, both statements are accurate and are a reflection of Girard and the time period in which he worked. Boeing 707 upholstered with Orange Solid, Checker, and Toostripe by Alexander Girard, 1965. Featuring the designs of New Mexico Artist and Textile Designer Alexander Hayden "Sandro" Girard, the fall collection includes colorful textiles and fabrics from Braniff's revolutionary 1965. Alexander Girard For Braniff International. Girard moved the airline away from its traditional color palette and toward bold hues like turquoise, orange, yellow, and blue. The director of design for the textiles department at Herman Miller, Inc., from 1952 to 1973, mid-century modern visionary Alexander Girard introduced bright, bouncy colors to upholstery and drapery fabrics, created jaunty graphics for marketing and advertising materials and devised motifs for everything from textiles to ceramics based on his true love: folk art from cultures around the globe. Learn more about how we protect your personal data by viewing our Privacy Notice. The series was discontinued in 1968 but is considered highly relevant and collectible today. | Powered by Shopify. Braniff International 90th Anniversary. Quick View. He spent over 20 years as the director of design in Herman Miller's textile department in Michigan, where his career took off in the 1940s. Although Braniffs future collaborations differed from Girards original approach in terms of style, his attention to detail and innovative practice in relation to the principles of total design and shifting the culture of airlines remained at the core of Braniff International. Color, color, color - in fabrics, photos, objects, ink, and paint - was applied everywhere. Designer and architect Alexander Girard was responsible for the design of over 17,000 elements for Braniff including the creation of a new typeface, seen in the 1965 annual report and 1967 timetable shown here. Boeing 707 removable orange solid scheme, 1965. These portrait photographs of Russia's ruling Romanovs were taken in 1903 at the Winter Palace in majestic. Knowing what was to follow, the venue was apposite. Braniff ceased operations in October 1982, after suffering spiraling debt and eventual bankruptcy. Photography courtesy of Braniff Airways Foundation, Copyright. After the initial success of the endeavor, a joint venture was formed under the name Herman Miller AG to further the business. They were essentially given free reign for a total re-design over anything and everything that represented Braniff International Airlines. But what Braniff may have failed to see is the way that Girard grounded that fantasy and magic in modernismplayful decor and masterful reduction, craftsmanship and industry, fantasy and logicrather than style with arrogance. Even when he fell in love - and that was frequently - he was never submerged by disappointment. Braniff International 90th Anniversary. Braniff International announces the end of the plain plane. Shop our alexander girard original selection from top sellers and makers around the world. Free shipping for many products! The typeface was employed across Braniff's operations, on everything from airplane livery to timetables, matchbooks, and serving pieces. The director of design for the textiles department at Herman Miller, Inc., from 1952 to 1973, mid-century modern visionary Alexander Girard introduced bright, bouncy colors to upholstery and drapery fabrics, created jaunty graphics for marketing and advertising materials and devised motifs for everything from textiles to ceramics based on his , color - in fabrics, photos, objects, ink, and Toostripe by Girard! In NYC work of Alexander Girard was hired with Emilio Pucci to redesign every of. And Braniff were chasingand enjoyingthe sweet smell of success do n't want to rely on ads to bring the. 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